Local SEO is the process of ranking a business for keywords that are geographically targeted. This is perfect for brick & mortar businesses who are looking to attract customers who are in their service area and just beyond. For example, if you are a dentist (or any other profession) who wants to target people who are searching online for “Baltimore MD Dentist”, then this is the service for you.
New Local Customers
Consider this, one in four online searches today are conducted on mobile devices; and 50% of mobile users are most likely to visit your business after conducting a local search. To further push home the importance of these statistics for local businesses; 93% of online experiences begin with a search engine and 85% of consumers report using the internet to find local businesses. Harnessing the power of the internet to attract local online customers is of critical importance for businesses today and in the future.
Increase Your Foot and Website Traffic
The higher you rank in the search engines the more internet traffic your website will get. The more internet traffic your website gets the more foot traffic that your actual business will get. There is a direct correlation between your ranking in the search engines for locally targeted keywords and how much foot traffic and new customers you will get coming into your business.
With the exponential increase in use of smart phones and computers year over year; 85% of consumers report using the internet to find local businesses. If this isn’t a staggering statistic for local businesses then I don’t know what is. This should be screaming to you “Take Advantage of the Internet!!!” .
Not only does increased web traffic naturally bring in more customers to your business but it also helps build and develop brand awareness. The more you are found online and utilized by new clients, the more your brand is being seen by the local public. The more your brand is being seen by the public the more your brand is associated with that need of service you provide. In combination with that, the more positive experiences you business provides the greater the word of mouth is and the more your business will grow and prosper from this positive chain of events.
How Do We Help You?
- Keyword Analysis – We complete an analysis of what keywords you are currently ranking for as well as what your competitors are ranking for. Once we complete t his analysis you will know EXACTLY where we will be targeting traffic for your business.
- On-Page Analysis – There are many factors that influence your sites ability to rank in the search engines. Often times something on your site needs to be fixed in order to solve this problem.
- Off-Page Analysis – The websites that are linking to your site makes a huge difference in how your site is viewed by the various search engines. Our goal is to help you get links back to your site from quality sites that are related to your content.
- Reports – You receive monthly reports on how your site is doing in the search engines.
If you have any questions on how we can help you please contact us and we will be happy to give you a free initial evaluation and details of how we can help you with your national rankings.